New Insect Trait Technology Gives Growers More Choice for Better Management
PowerCore®, SmartStax® are complementary technologies for prescriptive approach

Thursday, March, 2, 2017 8:00 AM EST

INDIANAPOLIS — Corn growers make big decisions that impact yield and profitability long before planters roll into spring fields. Selecting the right insect trait technology is one of those choices, and growers now have an opportunity to take a more prescriptive approach for their farms.

New for the 2017 season, PowerCore® trait technology from Dow AgroSciences gives growers an advanced option to control yield-robbing, above-ground insects in corn. It provides superior, broad-spectrum control by incorporating a pyramid of three different Bacillus thuringiensis (Bt) proteins.

PowerCore is the latest addition to the Dow AgroSciences corn insect trait portfolio, which also includes SmartStax® trait technology for industry-leading protection of above- and below-ground insects. PowerCore and SmartStax are complementary technologies that give growers a choice so they can place the right trait technology on the right acre for prescriptive protection.

Where corn rootworm is of concern, SmartStax offers the excellent protection they’ve come to trust in the most robust corn insect trait technology on the market. Corn rootworm can be troublesome in fields with corn-on-corn production. Growers in these areas could particularly benefit from the below-ground insect protection in SmartStax. When corn rootworm control is not needed, PowerCore offers superior season-long, above-ground insect control with multiple modes of action.

“We want to provide growers with solutions that help them maximize production, protect yields and increase profitability,” says Jill Zeller, U.S. Seeds marketing leader for Dow AgroSciences. “When growers have choices to plant the technologies best-suited for their farms, they achieve their goals of higher yields and better bottom lines. SmartStax and PowerCore give them a choice between the industry’s most-trusted below- and above-ground technology and best-in-class above-ground insect technology.”

Growers see major benefit
Scott Becker of Manson, Iowa, farms a 50-50 rotation with corn and soybeans. On acres where corn rootworm is not a problem, Becker likes the idea of planting new PowerCore® trait technology. Although he doesn’t need the corn rootworm protection on every acre, he never knows if above-ground insects will be a problem in a given season. Becker got a firsthand look at PowerCore as part of a stewarded launch and was impressed with what he saw.

“I was interested in PowerCore because of my corn-and-beans rotation, and I knew that I didn’t need the below-ground trait across my whole farm,” Becker says. “PowerCore gives us above-ground insect control of a lot of different insects, especially ones that cause us problems like corn borer and corn earworm. With the different modes of action, PowerCore is like an insurance policy so you can sleep at night and not worry about above-ground insects.”

But Becker emphasizes that SmartStax® trait technology still plays an important role on his farm and provides protection on acres where corn rootworm is an issue.

“I’ve had really good success with SmartStax trait technology and like the above- and below-ground insect control for corn rootworm. It provides excellent insect protection,” Becker says. “It’s definitely an advantage to growers to get the right technology on the right acres. We can plant SmartStax if we have corn rootworm, or we can go with PowerCore to control fields that only have above-ground insects.”

PowerCore® trait technology available in five seed brands
This season, Dow AgroSciences seed brands Mycogen SeedsBrodbeck SeedsDairyland SeedPfister Seeds and Prairie Brand Seed will offer PowerCore trait technology in new, high-yielding genetics within their corn portfolios. For more information on hybrids with PowerCore or SmartStax or to determine which technology is best for your farm, contact your local Dow AgroSciences sales representative. Once commercialized, PowerCore with the Enlist trait will be broadly licensed throughout the industry.

Corn grower Scott Becker of Manson, Iowa, likes having the option to plant SmartStax® trait technology or PowerCore® trait technology, depending on specific insect pressure in his fields. With a 50-50 corn and soybean rotation, Becker says PowerCore is a good fit on many of his acres where corn rootworm is not a problem.  

About Dow AgroSciences
Dow AgroSciences discovers, develops, and brings to market crop protection and plant biotechnology solutions for the growing world. Based in Indianapolis, Indiana, USA, Dow AgroSciences is a wholly owned subsidiary of The Dow Chemical Company and had annual global sales of $6.2 billion in 2016. Learn more at www.dowagro.com. Follow Dow AgroSciences on FacebookTwitterLinkedIn, and Google+, or subscribe to our News Release RSS Feed.

Contacts: 
Drew Harris
Bader Rutter & Associates
901-619-5566
dharris@bader-rutter.com

Jill Zeller
Dow AgroSciences 
317-337-3224
jzeller@dow.com

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®DOW Diamond and Enlist are trademarks of The Dow Chemical Company (“Dow”) or an affiliated company of Dow. PowerCore® and SmartStax® multi-event technology developed by Dow AgroSciences and Monsanto. ®PowerCore and SmartStax are registered trademarks of Monsanto Technology LLC. Always follow IRM, grain marketing and all other stewardship practices and pesticide label directions. Bt products may not yet be registered in all states. Check with your seed representative for the registration status in your state. The Enlist weed control system is owned and developed by Dow AgroSciences LLC.