Dow AgroSciences Introduces Turflon® Ester Ultra

Petroleum-free formula reduces environmental impact

Indianapolis - May 24, 2010

Turflon® Ester Ultra specialty herbicide from Dow AgroSciences is an innovative formulation that uses plant-derived methylated seed oil (MSO) instead of petroleum distillates as its solvent. The new low-odor formulation reduces the environmental impact, while continuing to provide broad-spectrum control of annual and perennial broadleaf weeds and kikuyugrass in ornamental turf, including turfgrasses on golf courses, sod farms, and in commercial settings. Turflon Ester Ultra, which replaces Turflon Ester specialty herbicide, is now available in most states.

“By replacing the petroleum distillates with methylated seed oil, we reduced the environmental impact of Turflon Ester Ultra,” says Mark Urbanowski, senior marketing specialist with Dow AgroSciences. “The patented formulation also has a lower odor than the previous Turflon Ester, which customers will appreciate. This product enhancement is another example of our leadership role in the turf and ornamental market segment and our commitment to bring new solutions to turf managers.”

Turflon® Ester Ultra specialty herbicide offers the same powerful postemergence control of early emerging and hard-to-control weeds, including wild violet, oxalis, spurge, clover, dandelion, ground ivy, lespedeza and plantain. In addition, Turflon Ester Ultra helps control bermudagrass on fairways and accelerates the transition to cool-season turf.

About Dow AgroSciences
The Dow AgroSciences Urban Pest Management business is a leader in providing innovative solutions for the structural pest management, post-harvest commodity and turf and ornamental market segments. Dow AgroSciences LLC, based in Indianapolis, Indiana, USA, is a top-tier agricultural company providing innovative agrochemical and biotechnology solutions globally. The company, a wholly owned subsidiary of The Dow Chemical Company, has sales of $4.5 billion. Learn more at www.DowProvesIt.com.

 

®Trademark of Dow AgroSciences LLC
State restrictions on the sale and use of Turflon Ester Ultra apply. In Arizona: The state of Arizona has not approved Turflon Ester Ultra for use on sod farms. Consult the label before purchase or use for full details. Always read and follow label directions.


For Editorial Information:

Mike Birtsas
Dow AgroSciences LLC
317-337-4728

Alane Saphner
Bader Rutter & Associates
262-938-5432